Found this online (Click HERE) - blog about ROI on social media (measuring its effectiveness as a marketing resource)--- enjoy...
Marc Portugal
5 weeks ago
Monday, August 3, 2009
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- Marc-Portugal
- Chicago, IL, United States
- Translating consumer habits, emotions, aspirations, and rituals into campaigns and events generating up to $500,000 per program… EXECUTIVE SUMMARY Director of Event Marketing…Business Development Executive…; Creating, selling and executing inventive and profitable marketing solutions and relationships. Adept in brand strategy, market penetration, event sales and marketing, social media, electronic and online promotions, CRM retention programs, and sponsorship and partnership cultivation. In his spare time, Marc Portugal volunteers for PAWS: Chicago‘s largest no-kill animal shelter, and often turns to his favorite Martin acoustic or Gibson Led Paul electric guitars in aspiring to move beyond a self-described “novice grunge” level. He focuses overwhelming attention and emotion on the love of his life: an 80-lb Rottweiler named Princess Leia.
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